(Nov. 3, 2025) CALGARY, AB: Today, the Real Estate Council of Alberta (RECA) launched Safe and Sound Alberta, a bold campaign highlighting how the province’s real estate regulator is protecting consumers and building trust amid Alberta’s population surge.
As Alberta leads the nation in interprovincial migration, the demand for real estate is still strong. That kind of pressure demands a system consumers can trust. Safe and Sound Alberta showcases how RECA is meeting the moment – by protecting consumers, licencing ethical professionals, and strengthening public trust.
“Alberta’s population continues to grow rapidly, which continues to put pressure on people to find housing,” said Stacy Paquin, CEO of RECA. “Thanks to reforms made by the Government of Alberta, RECA is even more agile, effective, and focused on protecting consumers throughout their real estate journey.”
Paquin emphasized that Albertans can buy real estate with confidence – whether they are selling, purchasing, renting, or mortgaging a house, condo, farmland, or commercial property. RECA also regulates licensed property managers, ensuring they follow clear rules and meet high standards of professionalism.
As part of its commitment to transparency and accountability, RECA is inviting Albertans to share their experiences selling, buying, mortgaging, renting, or investing in real estate by completing a short survey at safeandsoundalberta.ca. The feedback received will help shape future consumer protections and regulatory improvements.
“Confidence in Alberta’s real estate system is high, and Safe and Sound Alberta is one way we are listening to consumers and continuing to raise the bar,” said Paquin.
For more information or to request an interview, please contact:
RECA Strategic Communications
Phone: 403-228-2954 or 1-888-425-2754
communications@reca.ca